What's included
Eight templates: welcome (with three onboarding steps), product launch, newsletter (three articles and a reader question), receipt (line items, totals, payment method), password reset (expiry note and fallback link), abandoned cart, event invite and feedback request with a one-click 0–10 rating. Plus a gallery page to compare them at desktop and mobile width, and a README.
How they're built
Every layout uses nested tables with role="presentation" and inline styles, so it holds up when an email client strips <style> blocks. Buttons are “bulletproof” — VML for Outlook on Windows, a styled link everywhere else. A fixed 600px width for Outlook, fluid below that, two-column sections that stack on phones, and a hidden preheader for the inbox preview line.
Paste a template into the HTML editor of Mailchimp, Kit, Klaviyo or any provider; the README has a table mapping the placeholders to each one's merge tags. Email clients vary, so always send yourself a test before a real send.
License
Commercial use permitted for unlimited personal and client projects. Reselling or redistributing the templates themselves isn't permitted. Includes free lifetime updates.
