What's inside
Content calendar
Status, platform, pillar, format, hook, date and results: structure shown below
Dashboard
Calculates itself from your calendar: described below
Weekly planning ritual
The 30-minute weekly routine: shown in full below
Idea bank, hook swipe file, pillars, weekly review
Ready-made databases and sheets
Notion setup guide and monthly review
Property types, views and a monthly template
The Content Calendar database
Every post gets one row. Change the Status as it moves from idea to posted, then add the numbers a few days later; the spreadsheet edition's dashboard does the maths for you.
| Title | What the post is about |
| Status | Idea → Drafting → Ready → Scheduled → Posted |
| Platform · Pillar · Format | LinkedIn, X or both · Teach, Story, Opinion or Proof · text, thread, carousel, poll… |
| Hook · Publish date · Link | Your first line, when it goes out, and where it lives once posted |
| Results | Impressions, reactions, comments, reposts and saves |
The dashboard (spreadsheet edition)
Calculates itself from the calendar: posts published, posts in progress, total and average comments, average saves, results by pillar and by platform, and your most-commented post. It works in Excel and Google Sheets.
Sample: the Weekly Planning Ritual, in full
Weekly Planning Ritual (30 minutes)
## 1. Look back (10 minutes) - Open **Content Calendar → Results** view. - Fill in the numbers for posts from the past week (impressions, reactions, comments, reposts, saves). - Add one row to **Weekly Review**: best post, why it worked, total comments. ## 2. Collect (5 minutes) - Add any new ideas from the week to the **Idea Bank**: questions people asked you, things you worked on, mistakes you fixed. - Add any hooks you liked in other people's posts to the **Hook Swipe File**. ## 3. Plan (10 minutes) - Choose 3 to 5 ideas for next week. Mix pillars: at least one Teach and one Story. - Move them into the **Content Calendar** with a publish date, a format and a draft hook. Set Status to *Drafting*. ## 4. Prepare (5 minutes) - Write the first line of each post now; the rest is easier later. - Note anything you need (a screenshot, a carousel, a photo) in *Notes*. **Rule:** plan one fewer post than you think you can manage. Consistency beats volume.
This is a preview. It shows the calendar's structure, what the dashboard tracks and the full weekly ritual. The full planner adds the five Notion databases and setup guide, the Excel / Google Sheets workbook with the working dashboard, and the monthly review.