What's included
A single, focused guide of roughly 6,700 words, structured into seven chapters: Choosing What to Build, Validating Demand, Building the MVP, Pricing Strategy, Launching, Growth & Retention, and Money, Tax & Operations. No fluff — each chapter is built around concrete steps you can act on immediately, and ends with a short exercise.
Three working appendices come with it: Checklists for every stage from idea to monthly review, Swipe Copy — seven ready-to-adapt templates for outreach, launch posts, feedback requests and refunds — and a five-step Pricing Worksheet that replaces guessing with arithmetic.
How it works
The guide is a single HTML file with a chapter navigation sidebar — open it in any browser, read straight through or jump to the chapter most relevant to where you are right now.
License
For personal use — read and apply it to your own projects. Redistribution or resale of the guide itself isn't permitted. Includes free lifetime updates.